In the streets, in the shadows, in the light. Madré is the art of hustle, the cunning of those who see beyond, who anticipate, who carve their own path. It's not just a word, it's a state of mind. "Watch out for that peasant, he is madré." In old French, madré didn't mean what you think. It was a way of saying: shrewd, influential, strategic. Someone who knows how to speak, how to move, how to play the game to their advantage. It wasn't an insult, it was a warning. A disguised form of respect. That's where we come from. From those who don't follow the rules but rewrite them. Whoexpect nothing from anyone, yet always end up winning. Madré is the mindset of those who always have a plan. Stay tuned. This is just the beginning.